Zendaya’s press tour for Spider-Man: Brand New Day has been a global fashion spectacle, showcasing her ability to merge high couture with superhero themes. From Madrid to Los Angeles, the actress has dazzled on red carpets, working with renowned designers to create looks that are as memorable as they are stylish.
The tour began in Madrid, where Zendaya kicked off the promotions with a striking black gown by Christian Cowan. The piece, from the designer’s Fall 2026 collection, featured a ’40s silhouette with vintage lace and silk, giving it a contemporary Spanish twist. She paired the gown with black pumps and accessories from Rolex and Stéfère Jewelry.
Spanish Elegance and Bold Statements
In Spain, Zendaya’s fashion choices ranged from elegant to bold. For one event, she opted for a high-neck, sleeveless midi dress by Ernesto Naranjo from his Fall 2026 collection. The dress, in a vibrant Spider-Man red, was paired with matching pumps and her signature Rolex and Stéfère Jewelry pieces.
Her Amsterdam appearances showcased her versatility. At one photo call, she wore an ensemble from Louis Vuitton’s Cruise 2027 collection, featuring a black jacket with white detailing and bright-red shorts. For another event, she turned to McQueen’s Fall 2026 collection, layering a high-low black opera coat over a sheer slipdress with an asymmetrical hem and white floral appliqués.
Italian Heritage and High Fashion
In Rome, Zendaya embraced Italian fashion history. She wore a vintage spiderweb gown from Giorgio Armani’s Spring 1990 collection, styled with Tiffany & Co. jewelry. The look was a nod to her commitment to wearing Italian designers while in Italy. Earlier in the day, she had donned a sparkly Swarovski-encrusted two-piece set from Versace’s Fall 1997 collection, sourced from Rebe Archive.
Her Paris appearance was a high-low moment, pairing a $35 Marvel tee from the early aughts with luxury accessories, including a Rolex watch, Louboutin heels, and diamond earrings. In London, she wore a celestial John Galliano dress from the Spring 1997 collection, featuring a low, open back adorned with an intricate spiderweb made of chains.
Global Glamour and Thematic Looks
Zendaya’s tour continued with a leather-on-leather look in Amsterdam, layering a boxy jacket from Louis Vuitton over a white tank and matching leather pants. In New York City, she wore a full ensemble from the Vetements Spring/Summer 2027 menswear collection, consisting of a paperwhite blazer layered over an oversize black dress shirt and paired with knee-high leather boots.
Her Mexico City appearance featured an asymmetric black dress from the Ashi Studio Spring/Summer 2026 couture collection, with half silk and half intricate lace. In Shanghai, she wore another on-theme dress from the Atelier Versace Spring/Summer 2016 couture collection, featuring a net-like design outlined in gauzy white fabric.
The tour concluded in Los Angeles, where Zendaya stunned in a jet-black dress from the Ashi Studio Fall/Winter 2026 couture collection. The sculptural design featured a ruffled, accordion skirt with antenna-like shoulder straps. She completed the look with Boucheron jewelry and custom spider pumps from Louis Vuitton, debuting ‘spider bangs’ for the occasion.
Throughout the tour, Zendaya’s fashion choices were not only a celebration of high couture but also a creative interpretation of the Spider-Man theme. Her ability to blend these elements has made her a standout figure in the world of red carpet fashion.



