Willy Chavarria merges art and culture at Paris Fashion Week
Fashion enthusiasts experienced a unique blend of art and culture during Willy Chavarria’s recent showcase at Paris Fashion Week. Chavarria debuted his new collection, Eterno, captivating an audience of over 2,000 attendees. This event transcended a traditional fashion show, evolving into a live performance that integrated music, storytelling, and visual artistry to honor Latino culture.
A cinematic experience on the runway
Willy Chavarria’s fashion presentation transformed the runway into a vibrant film noir experience, marked by an air of suspense and excitement. The designer, noted for his innovative blend of Chicano influences and streetwear aesthetics, showcased his latest collection alongside a dynamic cast of Latino stars. The atmosphere echoed the energy of the Latin Grammys, highlighted by performances from artists such as Mon Laferte and Feid, whose electrifying presence captivated the audience.
Star-studded performances elevate the narrative
As the lights dimmed, Mon Laferte set the stage with her sultry number, “Femme Fatale,” evoking an air of intrigue. Puerto Rican sensation Lunay soon joined her, introducing his latest single, “Ojala,” while models donned in Chavarria’s sharp suits gracefully walked the runway. A group of lowrider bikers added a unique twist, cruising in as Lil Mr. E paid homage to Chavarria through rap.
The newly formed boy band Santos Bravos then delivered their catchy pop track, “0%,” infusing the event with cheerful energy. However, the mood shifted when Colombian reggaeton artist Feid took the stage to perform his introspective piece, “Interlude,” reflecting on personal heartbreak. The show was a true spectacle, where each performance seamlessly wove into the fabric of Chavarria’s vision.
Chavarria’s commitment to Latino representation
Willy Chavarria has consistently harnessed his platform to highlight Latino talent and culture. His previous collections, such as the “América” line, boldly celebrated the dreams and aspirations of the Latino community. In, he invited the sierreño group, Yahritza y Su Esencia, to open his Spring/Summer show, providing them a stage to perform under the American flag.
Chavarria’s dedication to promoting Latino artists extends beyond the runway. At the Council of Fashion Designers of America Awards, he received the prestigious title of Menswear Designer of the Year. His designs have been showcased on various celebrities, reinforcing his commitment to cultural representation.
Addressing important social issues through fashion
Willy Chavarria’s approach to fashion often stirs controversy. Last summer, he ignited debate with a runway performance that recreated scenes from El Salvador’s high-security CECOT prison. While many praised him for highlighting the harsh realities faced by immigrants, others deemed the portrayal inappropriate. Chavarria clarified that his goal was to shed light on the dehumanization experienced by immigrants in the United States.
More recently, the designer faced backlash regarding his Adidas “Oaxaca Slip On” shoes, which were accused of cultural appropriation due to their name and manufacturing practices. In response, Chavarria issued an apology, underscoring the importance of engaging in meaningful collaboration with the Oaxacan community in his designs.
Looking ahead: A hopeful future for Chavarria’s vision
The Eterno collection, while distinct from previous lines that engaged with political themes, showcases a theatrical presentation that hints at a promising future. Willy Chavarria’s fusion of fashion and live performance not only captivates audiences but also sparks meaningful discussions about identity and culture. As he continues to challenge norms within the fashion industry, further innovative and evocative presentations can be anticipated from this pioneering designer.